Australia has surpassed North America as the main source of cruise passengers to New Zealand in recent years, with Australian bookings for the 2012/13 season forecast at 95,000 passengers.
The potential of the Australian outbound cruise market for the New Zealand tourism industry is huge, even though New Zealand at present only captures 13 per cent of Australia's cruise market. If Australia meets its target of 1 million outbound passengers per year by 2020, New Zealand's current market share would equate to 130,000 passengers.
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The potential of the Australian outbound cruise market for the New Zealand tourism industry is huge, even though New Zealand at present only captures 13 per cent of Australia's cruise market. If Australia meets its target of 1 million outbound passengers per year by 2020, New Zealand's current market share would equate to 130,000 passengers.
Continue Reading....
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