The registration of travel providers for Travel More Best Age program in Brazil ommenced this week. In its second edition, the program is an initiative of the Brazil Ministry of Tourism to promote travelling amongst senior audiences which currently constitute over 20 million of the population. The idea is to offer differentiated conditions of credit to seniors, retirees, especially during the low season.
To join, companies must include the Cadastur (cadastre system of tourism service providers to the Ministry of Tourism); accept the program compliance term, including compliance record, and be responsible for maintaining the supply; registering at least one exclusive offer directed to the target audience; periodically report the results of their sales, and display the program logo on all its material such as website and graphic materials.
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To join, companies must include the Cadastur (cadastre system of tourism service providers to the Ministry of Tourism); accept the program compliance term, including compliance record, and be responsible for maintaining the supply; registering at least one exclusive offer directed to the target audience; periodically report the results of their sales, and display the program logo on all its material such as website and graphic materials.
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