DoubleTree by Hilton announced an online and social media campaign that connects the travel industry's most prominent "tree" brand with one of the most-talked-about movies of this spring. Universal Pictures and Illumination Entertainment's animated adventure Dr. Seuss' The Lorax arrives in theaters March 2 and DoubleTree by Hilton is celebrating the film with two unique travel sweepstakes inspired by eco-travel from now through April 29, 2012. No purchase is necessary.
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